Why Should You Have an Optimized Google Places Listing for Your Business? Find out how you can have your very own optimized Google Places Listing.
Most business owners today don’t know about internet marketing, they’re used to traditional marketing such as news papers, yellow pages and TV advertising.
What they don’t realize is the old ways of marketing isn’t that effective anymore since less people are watching TV and reading news papers. However the prices are still very high and trying to target your specific market with traditional methods is like going target practicing with a shot gun instead of a rifle. When was the last time you picked up a phone book and looked in the yellow pages for a product or service?
Google is the number 1 search engine and if your business is not listed on Google it’s like NOT being in the largest online phonebook in the world. It’s vitally important to claim your Google business listing since more people are doing a local search when looking for a product or service close to their home. Google Places for business is a way to get your business found in the Google local search results. This includes both Google Search and Google Maps and it’s shocking but most business owners don’t even have a Google business listing.
All you need to do is open a free Google G-mail account and you’ll have instant access to all of Google’s free services along with being in the Google business directory.
Once you’ve done this very simple task go to Google Places and claim your business listing. If your business doesn’t show up initially simply type in some basic information and list your business in the Google local listings. To activate your Google local listing type in your business phone number and Google’s automated system will call you immediately with a pin number for you to plug in to verify your new Google business listing.
This will also prevent someone else or your competition from claiming your local Google listing and filling in bogus information about your business.
Having a fully optimized Google places listing is vital in today’s economy and should be the foundation for every business on and off line! Here’s a few tips on how you can optimize your Google business listing:
- Name of your business
- phone number
- website address
- hours of operation
- payment options such as Visa, MasterCard etc.
- 10 photo’s of your business
- 1 video of your business and any additional details
I’ve found that there are basically 3 different group’s of people: some folks like to learn how to do certain tasks, some like to learn how and apply what they’ve learned and some people don’t want to learn or they may not have the time or patience but they would like for someone to do the task for them. If you don’t have a Google listing for your business I strongly suggest that you contact an Internet Marketing Professional so they can help you set up your listing today!